Billerud’s President and CEO Christoph Michalski has spoken about the role of fibre-based packaging in the needed green transition, concluding that material and design of packaging matter.
The bi0-economy is an important part of the circular economy. Fibre-based packaging is recycled, and the fibre is reused again and again until the quality of the fibre has become so low that it no longer can be used. Then it returns to carbon dioxide and the natural carbon cycle is closed. This contrasts with the fossil economy. Billerud replaces fossil-based materials with renewable and recyclable materials. Recycled content contributes to the sustainability of paper-based packaging and to a more sustainable, circular economy.
“I would also like to stress the importance of food safety. Protecting food and reducing food waste have a greater impact than the actual climate impact of producing the package,” Michalski said.
“We focus on the areas where you receive the most climate effects. LCA, Life Cycle Assessment, shows that fibre-based packaging often has an advantage compared to other materials like glass and plastics. It is explained by a significantly higher packaging and transport efficiency. And if you look at beverage cartoons, for example, they are made mainly from renewable resources, reducing the strain of fossil resources.”
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