Cognex Corporation, the global leader in industrial machine-vision technology, has unveiled a revamped executive leadership team under the direction of its new Chief Executive Officer, Matt Moschner. The move underscores Cognex’s commitment to strategic transformation aligned with priorities laid out at its recent Investor Day
Strategic Priorities Under New Leadership
CEO Moschner emphasized three pillars guiding Cognex’s future trajectory:
- AI Leadership – solidify its position as the leading provider of AI-powered vision technology.
- Customer Centricity – raise the bar on customer experience.
- Market Expansion – double its served customer base within five years
Executive Team Composition
The company’s leadership reshuffle leverages its deep internal talent pool, with all new roles filled from within. Reporting directly to Moschner, the leadership team consists of:
The company’s leadership reshuffle leverages its deep internal talent pool, with all new roles filled from within. Reporting directly to Moschner, the leadership team consists of:
- Carl Gerst, Executive Vice President, Global Sales & Products – overseeing global sales, product strategy, and top-line growth
- Dennis Fehr, CFO – continuing oversight of finance and IT, while taking on corporate strategy and M&A
- Sheila DiPalma, EVP Employee Services and Chief Culture Officer – responsible for talent, culture, communications, and global facilities
- Reto Wyss, VP Vision Engineering – leading vision tools engineering and advanced AI integration across Cognex’s portfolio
- Shirin Saleem, VP Software Engineering – steering software teams to strengthen the platform ecosystem
- Richard Reuter, Sr. Director, Hardware Engineering – managing the development of next-gen AI-capable hardware systems
- Mike Bowdoin, VP Operations – responsible for global operations and supply chain performance
- Darren Long, VP Customer Success – ensuring consistent technical support and services worldwide
- Mark Fennell, Chief Legal Officer and Corporate Secretary – handling all legal, governance, and IP matters
CEO’s Vision
With this team in place, we are well‑positioned to execute with speed, precision, and innovation. Together, we will drive Cognex’s profitable growth agenda, deliver even greater value to our customers, and invest boldly to strengthen our leadership in industrial machine vision
This leadership overhaul follows Cognex’s recent Investor Day, where long-term strategic ambitions, including AI-led product innovation and customer growth targets, were emphasized. By promoting core leadership from its rank-and-file, Cognex is positioning to reinforce continuity while accelerating transformation
For more information, investors can visit Cognex’s Senior Management page
